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Staging is the preparation of a home for sale that involves drawing attention to the property’s most desirable features and defining rooms and unused spaces to increase the space’s hidden functionality, leading to a space that feels like home for everyone that walks through the door. 

This can involve everything from pre-packing, removing, and rearranging furniture and re-designing or renovating the space to enhance the home’s most attractive features.  The results are two-fold: the property appeals to the largest audience possible which in turn creates a larger pool of interested parties, potentially leading to a more competitive scenario. 

Photography plays an immense role in determining if a prospective buyer is interested in visiting the home in person.  First impressions are almost always through online marketing and the use of photography and video content.  A home that is staged to photograph well is of the utmost importance so that your home is introduced to the highest number of buyers. 

First impressions sell homes.  Did you know that potential buyers will make a decision whether or not to purchase your property within the first few minutes of entering? Staging your home will provide your potential buyers with the “wow factor” as soon as they open your front door.